Register today


Buy online coming soon!

Register for George updates.




Company

Background

George at ASDA was founded in 1990 by George Davies. From 5 stores in 1990, there are now over 250 stores within the UK which stock the George at ASDA range.

Going Global

George has taken the steps to becoming a global brand with ranges now being sold in six different countries - UK, Canada, Mexico, Argentina, Japan and the US.

Switch to 30 degrees

George is the first retailer to recommend you wash its clothes at lower temperatures.

Ethical Code

Click here to view our ethical code.

Jobs

Gorgeous. Love fashion? Love colour? Then you'll love working with GEORGE